Re: [Swprograms] OT: Satellite Radio market share < 0.5% of listening audieenc
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Re: [Swprograms] OT: Satellite Radio market share < 0.5% of listening audieenc



Daniel Say graced hard-core-dx.com with these words of wisdom:

> Headline: "Study: For all satellite radio's hoopla, only .5% of
> adults listen" From a press release from The Media Audit: "In 87
> metropolitan markets with a collective adult population of
> 137,478,000, satellite radio has attracted a mostly male
> audience of just 681,000 or 0.5% of all adults in the 87 markets
> surveyed by The Media Audit.

I just heard a report someplace claiming that XM has recently passed the 4 
million subscriber mark.  That 0.5% sounds decidedly wrong, unless most of 
the people listening to satellite radio are in rural areas and smaller 
cities.  After all, those 87 markets mentioned above only cover about 2/3 
of the US population.

Then again, it could be that all those 4 million subscribers are Canadians 
trying to get around the CRTC's asinine policy of trying to tell the 
Canadian people what they should want.  :-)

-- 
Ted <fedya at bestweb dot net>
TV Announcer: It's 11:00.  Do you know where your children are?
Homer: I told you last night, *no*!
<http://www.snpp.com/episodes/4F06.html>
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