Re: [Swprograms] [dxld] BBC SW

[John Figliozzi <jfiglio1@xxxxxxxxxxxx>]

Yes, but I framed it the way I did to make a point.   Obviously, I  
didn't make it well enough.  :-)))

On Mar 29, 2006, at 7:12 AM, Richard Cuff wrote:

> Remember their logic is the reverse of that --
>
> The BBC first asked themselves, "Who do we want to reach?"
>
> Then they asked themselves, "How does that target audience get its  
> information?"
>
> The strategies and tactics then follow from that line of reasoning.
>
> I wonder if VT (Merlin) is picking up the cost of the DRM transmission
> to North America as a demonstration project -- such that the BBC isn't
> paying for the time?
>
> That way the BBC is indifferent to the fact they're broadcasting to
> North America via shortwave -- it's really VT Merlin broadcasting to
> NA using BBC content.
>
> BTW -- if you inspect the Public Radio Fan schedules for BBC
> programming, you can see that, gradually, the BBCWS has gradually made
> inroads on "non-insommniac" programming on US public radio.  Upwards
> of 50 US public radio stations -- including stations in NYC, Boston,
> and Philadelphia -- air Newshour in the mornings at least on weekdays.
>  A few are also picking up the 2000 edition.  A few stations are
> picking up Outlook in the afternoons; same for the 0300 edition of The
> World Today, along with the 1141 and 1841 editions of "Analysis".
>
> This is little consolation to folks north of the border, I realize...
> Canada has been treated worse than us Americans when it comes to BBCWS
> access.
>
> Richard Cuff / Allentown, PA  USA
>
>
> On 3/28/06, John Figliozzi <jfiglio1@xxxxxxxxxxxx> wrote:
>> Yes.  But you see, Ricky, if you still use a shortwave radio in the
>> Western Hemisphere, the WS has made it quite clear that you are not
>> the kind of listener it is seeking.  Insomniacs who listen to FM?  Or
>> owners of a DRM receiver (which, incidentally, still does not
>> exist)?  Now that's a different story.
>>
>
> _______________________________________________
> Swprograms mailing list
> Swprograms@xxxxxxxxxxxxxxxx
> http://arizona.hard-core-dx.com/mailman/listinfo/swprograms
>
> To unsubscribe:  Send an E-mail to  swprograms-request@hard-core- 
> dx.com?subject=unsubscribe, or visit the URL shown above.

_______________________________________________
Swprograms mailing list
Swprograms@xxxxxxxxxxxxxxxx
http://arizona.hard-core-dx.com/mailman/listinfo/swprograms

To unsubscribe:  Send an E-mail to  swprograms-request@xxxxxxxxxxxxxxxx?subject=unsubscribe, or visit the URL shown above.