[Date Prev][Date Next][Thread Prev][Thread Next][Date Index][Thread Index]
Re: [IRCA] AM Revitalization: From Hard Facts to Whimsical Fantasy
Les,
It is interesting you mentioned how young people get new music. You are right. I just asked Jeremy who lives with me (kind of like an adopted son), who is nearly 21. His answer was he gets new music from Pandora and other sites. As soon as a new song or album comes out, it streams and he can listen to it. Many sites offer the music for free and others you can buy the new album. For years now if I want pop, standards, ethnic, K-Pop, J-Pop, German, French, Russian, you name it, it is all on You Tube. My old Dodge Caravan has cassette so audio out on the computer to audio in on the cassette deck. With my new Caravan, it has CD, or MP3, so I can either record to a CD from You Tube or to an MP3 player. I rarely buy music these days. It is all online somewhere.
Patrick Martin
Seaside OR
KGED QSL Manager
> From: les@xxxxxxxxxxxxxxxx
> Date: Tue, 5 Apr 2016 01:31:24 -0500
> To: irca@xxxxxxxxxxxxxxxx
> Subject: Re: [IRCA] AM Revitalization: From Hard Facts to Whimsical Fantasy
>
> I think it’s difficult for those of us who are a certain age (I’m 54) to understand that young people don’t learn about new music the same way that we did. Their main exposure to new artists now is via social media. A friend discovers the artist by seeing them live, catching them on YouTube, a free preview on I-Tunes, or a hundred other ways—then they share them with their friends on social media.
>
> I’m a TV Commercial Director by profession. Years ago, if you wanted original music, especially a real song with lyrics, etc. to be used in your commercial, it was expensive. But now, I can find a real song from a largely unknown artist or band, and license it quickly and easily for this use. Why would an artist want to do this? Exposure. Kids see it (often on YouTube, Instagram, etc) and then do a quick search to find out who the artist is. Next thing you know, the song is being downloaded like crazy.
>
> Radio is no longer the gatekeeper medium for introducing new musical artists.
>
> If it’s going to survive, it must embrace content that caters to it’s strengths. For the time being, that is likely to be more talk, more live programming, and a LOT more locally produced content. Especially on AM.
>
>
>
>
> 73,
>
> Les Rayburn, N1LF
> 121 Mayfair Park
> Maylene, AL
> EM63nf
>
> Member WTFDA, IRCA, NRC. Former CPC Chairman for NRC & IRCA.
>
> Elad FDM-S2 SDR, AirSpy SDR, Quantum Phaser, Wellbrook ALA1530 Loop, Wellbrook Flag, Clifton Labs Active Whip.
>
> _______________________________________________
> IRCA mailing list
> IRCA@xxxxxxxxxxxxxxxx
> http://montreal.kotalampi.com/mailman/listinfo/irca
>
> Be sure to register now for the Joint DX Convention
> Kansas City, September 9 to 11. Hotel space is filling up.
> Registration info:
> http://www.nrcdxas.org
>
>
> Opinions expressed in messages on this mailing list are those of the original contributors and do not necessarily reflect the opinion of the IRCA, its editors, publishing staff, or officers
>
> For more information: http://www.ircaonline.org
>
> To Post a message: irca@xxxxxxxxxxxxxxxx
>
_______________________________________________
IRCA mailing list
IRCA@xxxxxxxxxxxxxxxx
http://montreal.kotalampi.com/mailman/listinfo/irca
Be sure to register now for the Joint DX Convention
Kansas City, September 9 to 11. Hotel space is filling up.
Registration info:
http://www.nrcdxas.org
Opinions expressed in messages on this mailing list are those of the original contributors and do not necessarily reflect the opinion of the IRCA, its editors, publishing staff, or officers
For more information: http://www.ircaonline.org
To Post a message: irca@xxxxxxxxxxxxxxxx