Re: [IRCA] WPBI/WSVU (was WTIX-980 Winston Salem NC?)

["W. Curt Deegan" <WWWR@xxxxxxxxxxxxx>]

Bob,

It does indeed reflect a format change on 960.  First reported 10/5 by 
another FL DXer, from WPBI with C&W, to WSVU with Standards (or something 
like that).

It may be relevant to mention the station had as far as I heard, not begun 
to do any advertising while carrying C&W.  (One exception was when carrying 
a syndicated C&W program they did have Ovaltine ads.)   I don't know the 
significance of this -- no one wanted to advertise, they weren't really 
ready to get down to business, who knows?  According to one promo I heard, 
the official kick-off -- of the new format I presume -- is 10/16.

Daytime reception here is fair and listenable, except when my Cable TV 
noise kicks in, then they are buried.

Curt
-------
W. Curt Deegan
Boca Raton, (southeast) Florida


At 07:52 PM 10/12/2006, you wrote:
> >It might be a little harsh to say not to believe "anything" from the
>FCC
> >DB.  Admittedly it has its problems, but, for example, WPBI 960 N.Palm
> >Beach, FL, just became WSVU, and as soon as anyone noticed the change,
>it
> >was found already reflected in the FCC DB.  Other resources are yet to
> >catch up.
> >
> >Curt
>
>
>Another thing this WPBI/WSVU question brings to mind -- the
>call change reflects a format change, if I have read past
>postings correctly.
>
>The fact that a brand new station, not even established
>in its market, has had to change format so soon would
>lead a reasonable person (or me, anyway...) to assume
>that this station had not done its market survey to try
>and identify where they could fit in, in terms of offering
>a salable format that could attract listeners.
>
>Or is the new business model just to pick formats from
>a hat and hope one works?
>
>[snip]
>- Bob                          sent  1952 edt


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