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Re: [IRCA] WTIX-980 Winston Salem NC?
- Subject: Re: [IRCA] WTIX-980 Winston Salem NC?
- From: Russ Edmunds <wb2bjh@xxxxxxxxx>
- Date: Thu, 12 Oct 2006 17:22:04 -0700 (PDT)
--- Bob Foxworth <rfoxwor1@xxxxxxxxxxxxxxx> wrote:
> The fact that a brand new station, not even established
> in its market, has had to change format so soon would
> lead a reasonable person (or me, anyway...) to assume
> that this station had not done its market survey to try
> and identify where they could fit in, in terms of offering
> a salable format that could attract listeners.
>
*** I believe that for many local stations, not group-owned, that's not
uncommon, especially people who've never run a station before. They
might think that because a format isn't in their market or appears
under-represented, that it will be viable. Or they may seriously
underestimate the time ( and money ) it takes to become established in
the market and to become viable even if they picked a format with some
degree of research.
Russ Edmunds
Blue Bell, PA ( 360' ASL )
[15 mi NNW of Philadelphia]
40:08:45N; 75:16:04W, Grid FN20ID
<wb2bjh@xxxxxxxxx>
FM: Yamaha T-80 & Onkyo T-450RDS w/ APS9B @15'
AM: Hammarlund HQ-150 & 4' FET air core loop
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