Re: [IRCA] AM down the road..

["Bill Harms" <wharms@xxxxxxxxxxxxxx>]

The broadcast industry will lose listeners even IF they adopt IBOC on 
the AM.  And they are losing listeners anyway for other reasons.  
They will not regain the listeners with IBOC.  IBOC is being 
leapfrogged anyway by other broadcast means.  In the end, IBOC on AM 
is pouring money down a rat hole. The most reasonable solution would 
be to move to another separate band.  Maybe they need to re-visit the 
whole issue.

Bill Harms

On 20 Mar 2006 at 22:01, Patrick Martin wrote:

> It was rejected by the broadcasting industry to have IBOC on a different
> band because the stations feared they would lose listeners. This way even
> if they don't elect to buy that IBOC radio, they can continue to listen in
> analog.


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