Re: [Swprograms] OT: Satellite Radio market share < 0.5% of listening audieenc

[Richard Cuff <rdcuff@xxxxxxxxx>]

1.5 million regular shortwave listeners in the USA?

As in once/week?

You're right...that seems somewhat low.  However, I don't think we
active SWLs number more than 5 million...but I'd love to be proved
wrong.

At 5 million that would suggest the Monitoring Times' penetration of
active SWLs is about the same - 1/2 of 1%.  Perhaps...

However I think it's a lead-pipe-cinch that the majority of SWLs are male.

Richard C


On 5/12/05, Daniel Say <say@xxxxxx> wrote:

> 
>         No, as shortwave is a larger market.
>         The Sat Radio is intended for English-Speakers
>         only, and we know that short wave listeners, other
>         than the few dozen who listen to BBCWS, listen in
>         many other languages to broadcasts from home or to
>         languages that they don't hear on local BCB media.
>         And, in most cases, there is little delay in news from
>         the other countries unlike most packages from the TV
>         specialty channels.
>

_______________________________________________
Swprograms mailing list
Swprograms@xxxxxxxxxxxxxxxx
http://dallas.hard-core-dx.com/mailman/listinfo/swprograms

To unsubscribe:  Send an E-mail to  swprograms-request@xxxxxxxxxxxxxxxx?subject=unsubscribe, or visit the URL shown above.