Re: [Swprograms] FW: World Service Feedback

["Scott Royall" <royall@xxxxxxxxxxxx>]

Over their own sales figures? Come on, Bill!

-----Original Message-----
From: swprograms-bounces@xxxxxxxxxxxxxxxx
[mailto:swprograms-bounces@xxxxxxxxxxxxxxxx] On Behalf Of Bill
Sent: Monday, April 11, 2005 9:28 PM
To: Shortwave programming discussion
Subject: Re: [Swprograms] FW: World Service Feedback

I would tend to think Drake et al go on the press that the suits in 
places like London put out.

Bill


Scott Royall wrote:

>Well, f they're wrong, so are Drake and NRD.
>
>-----Original Message-----
>From: swprograms-bounces@xxxxxxxxxxxxxxxx
>[mailto:swprograms-bounces@xxxxxxxxxxxxxxxx] On Behalf Of Bill
>Sent: Monday, April 11, 2005 5:09 PM
>To: Shortwave programming discussion
>Subject: Re: [Swprograms] FW: World Service Feedback
>
>This smacks of "if we say it enough we will believe ir, and so will you"
>
>
>
>Bill
>KA2EMZ
>
>
>Sandy Finlayson wrote:
>
>  
>
>>This just in from the BBC World Service.
>>
>>Sandy
>>    
>>
>
>  
>
>>-----Original Message-----
>>From: Letters Worldservice [mailto:worldservice.letters@xxxxxxxxx]
>>Sent: Monday, April 11, 2005 10:49 AM
>>To: Sandy Finlayson
>>Subject: RE: 
>>
>>
>>Dear Mr Finlayson
>>Thank you for your email regarding the reduction of BBC World Service
>>short-wave coverage for the Caribbean and Central America region.
>>
>>The BBC World Service, like other international broadcasters, has been
>>adjusting its short-wave provision around the world over the past few
>>years in line with changes in global demand.  In some regions, this
>>means a reduction in the range of frequencies available and the times at
>>which they are transmitted.  This reduction is largely a result of
>>consumers turning less and less to short wave and more to alternate
>>methods of listening such as FM, the internet and cable or satellite.
>>At the beginning of the 1990s almost all our audience were listening to
>>BBC World Service through short wave, but now around 50 million
>>listeners each week (around a third) are listening through alternate
>>means. 
>>
>>While the short-wave method of delivery does have certain advantages,
>>the main disadvantage for the broadcaster is its high cost relative to
>>other forms of delivery.  As short-wave audiences reduce in number,
>>there inevitably comes a point when it no longer makes sense to continue
>>on value for money grounds, especially when alternatives exist and the
>>same money could be used to greater effect elsewhere.  The BBC World
>>Service is committed to making the most efficient use of the money it
>>receives from the British government (our sole source of funding) and it
>>is especially important to get the balance right between the amount of
>>money we spend on programme production relative to the amount we spend
>>on distributing programmes.  We are investing more in other forms of
>>distribution - FM relays, satellite, partnerships with local FM
>>stations, digital radio, and the internet.  The way people consume news
>>and information is changing rapidly and we want our distribution
>>channels to reflect those changes.
>>
>>We recognise that not all the alternative options for listening are
>>suitable, or indeed possible, for all individuals, and the decision to
>>reduce short-wave coverage for your area was thus a difficult one to
>>make.  We regret the disruption to your listening which has resulted but
>>we hope, at least, that you will continue tune in to the World Service
>>at the times when short-wave frequencies remain available if it is not
>>possible for you to listen by other means.  
>>
>>With regard to 'Sportsworld', as you are aware we cannot make this
>>programme available online because of rights restrictions.  However, it
>>is still possible to listen in the US via XM Digital Satellite Radio.
>>XM Radio offers a 24-hour BBC World Service stream as part of their
>>subscription service, which includes 'Sportsworld'.  For information
>>about XM Radio, visit www.xmradio.com
>>
>>With best regards,
>>Audience Relations - CMS
>>BBC World Service
>>
>>[NB: The BBC is not responsible for the content of external internet
>>sites]
>>
>>
>>
>>
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>> 
>>
>>    
>>
>
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