Re: [IRCA] HD Radios - snap them up!!

["Russ Johnson" <k3pi@xxxxxxxxxxxxxx>]

I heard my first HD radio promo the other day.  It was like a 15 second blurb, I guess produced by the industry.  I wish I could remember exactly what they said but I thought it was horribly written.  I could barely tell what it was about and I have knowledge of what is going on.  I wish I had someone with me in the car at the time to see if they could understand it.

Occasionally, I will ask someone what they think about HD radio and the "best" answer I get is they think I am talking about XM radio.  The only way I can see this succeeding is if analog radio is simply outlawed, forcing Americans to replace millions and millions of perfectly functioning devices.  Kind of like how the FCC obsoleted all the FM radios in the 40's by moving the band.  Everytime I see a documentary on that, I always feel bad about how the FCC (wholly owned subsidiary of Sarnoff-RCA) screwed Armstrong on that. 

Russ Johnson
Lexington NC
---------- Original Message ----------------------------------
From: "W. Curt Deegan" <WWWR@xxxxxxxxxxxxx>
Reply-To: Mailing list for the International Radio Club of America <irca@xxxxxxxxxxxxxxxx>
Date:  Thu, 12 Oct 2006 21:31:03 -0400

>Let me explain.
>
>Rebate coupons are a form of consumer satisfaction survey.  By counting the 
>number of coupons that are not returned, compared to the number that could 
>have been returned -- a complex statistical process that involves marketing 
>concepts like WTF (wishful thinking factors) and SNAFU (sales numbers after 
>failing utterly)  -- marketeers [sic] can measure the joy with which their 
>product has been received.  So appreciative are the customers they wish no 
>rebate, instead they wonder where they might send more money.
>
>To simplify it for the layman: the fewer the rebate coupons returned, the 
>better everything is going.  Don't'cha know.
>
>And of course, as Sir Z. has so astutely observed, the need for the rebate 
>coupons is not to boost sales, rather strictly for market research to plan 
>the next big success...story.
>
>Curt
>-------
>W. Curt Deegan
>Boca Raton, (southeast) Florida
>
>
>At 08:31 PM 10/12/2006, you wrote:
>>Bob -
>>
>>Don't believe this scurrilous agitprop. Sounds like a false-flag op to slow
>>HD sales by, as you astutely perceive, implying that without rebates HD won't
>>sell.
>>
>>Truly I tell you today, you will not find HD radios in any RatShak, VladMart,
>>Tar-Zhay, BigSlop, etc. HD sells at digital speed. Once people caught the
>>aroma of flatul...er,..got wind of HD's attributes - and they are without 
>>limit -
>>stores can't keep 'em onna shelves.
>>
>>In comes tractor trailer from Very Big HD Radio Corporation of America, LLP.
>>Customers 'demand' crummy sound on FM and sorta-FM sound on AM. Harried store
>>managers direct customers to truck driver. He swipes their card, hands them
>>The Gateway to 'our inevitable digital future' - a new HD radio.
>>
>>Driving up Manasota Key Road at usual flank speed, approaching BuyGlutton
>>Mall, you can feel the 'Buzz' from these exciting new radios. Rebates? For 
>>why?
>>
>>Anyone implying rebates are needed is a saboteur from Antique Modulation
>>Bund, a shadowy gang of miscreants who want to return radio to the era of
>>compelling programs.
>>
>>Do not be found in company with them. They are a devious and dastardly lot.
>>
>>
>>
>>Yours in earnest,
>>
>>                                                                         Dr.
>>Paul V. Zecchino
>>
>>pvz
>>mk fl
>
>
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