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[HCDX] Phase 2 Of India FM Privatisation Begins With BE Installation
The second phase of FM privatization in India has
begun with the installation of three Broadcast
Electronics (BE) transmission systems.
BE representative Technomedia Solutions of India
installed BE FM 10S turnkey transmission systems on
Radio Mirchi 105 FM (Jaipur), Radio Mirchi 93.3 FM
(Bangalore) and Radio Mirchi 95 FM (Hyderabad) in
April, ushering in the country?s second round of radio
privatization.
The stations are owned by India?s largest private FM
operator Entertainment Network India Limited (ENIL),
which now operates 10 radio channels in several
markets under the brand name Radio Mirchi. With these
recent installations, ENIL became the first to begin
operation of the 250 new FMs private-licensed in 90
India markets in recent months. ?We?re honored to be a
part of this team effort at such a critical time in
broadcast history as private FM expands into new
markets in India,? said Chuck Kelly, Broadcast
Electronics Director, International Sales.
India FM radio began the first phase of privatization
in 1999, when governing authorities there opened up
108 frequencies for private operation in 40 cities.
?ENIL is a good example of competitive radio in India.
They?ve been able to respond quickly to market demands
with a popular brand and services,? said P.S.
Sundaram, Managing Director for Technomedia Solutions.
Broadcast Electronics offers turnkey transmitter
packages for analog FM and medium-wave as well as for
HD Radio at a variety of power levels, representing 45
years of radio innovation as the largest radio-only
broadcast equipment manufacturer of studio and
transmitter products in the United States. BE supplies
its products as standalone units to existing systems
or as part of a total system package along with other
third-party products for unmatched system reliability
and future-proof flexibility.
Weblinks: http://www.bdcast.com
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Source:http://www.broadcastbuyer.tv/publish/article_8775.shtml
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Jaisakthivel
Chennai, India.
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