[IRCA] Notify the advertisers

[midcapemarc@xxxxxxxxxxx (Marc DeLorenzo)]

I think Craig has made an excellent point and I'm going to take it one step further.   If we send audio clips to advertisers whose ads are mutilated by stations running IBOC on adjacent frequencies, and enough advertisers pull their ads, there could be quite a bit of pressure to kill nighttime IBOC.

--
Marc DeLorenzo
South Dennis, MA
http://hometown.aol.com/midcapemarc/myhomepage/profile.html


 -------------- Original message ----------------------
From: "Craig Healy" <bubba@xxxxxxxxxxxxxxxxxxxx>
>  IBOC will fail only if it causes ratings and advertising revenue to drop.  Or, if
> radios continue to be unsold and unrequested.
> 
> So, we can complain as listeners, or whatever you want to pose as.  It
> really will make no appreciable difference unless you have an Arbitron diary
> at hand.  I don't think too many of us are advertisers, either.  Once in a
> while I do shop at an advertiser on one station or another.  If it's an IBOC
> station, I do always mention that their ad had a hiss on it.  And usually it
> does, so it's not a lie.
> 
> Craig Healy
> Providence, RI
> 


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