Re: [IRCA] WITH 1230 move to the Internet

[Scott Fybush <scott@xxxxxxxxxx>]

Patrick Martin wrote:
> Bill,
> 
> Now that sounds strange. I would think they would have more listeners on
> 1230. Maybe a sign of the future for others too? We can hope.

The 1230 facility's not going off the air. It's been sold to another 
religious broadcaster, which operates WRBS-FM 95.1 in Baltimore, and 
either is already back on the air as WRBS(AM), or will be very soon.

All that's happening here is Salem cashing out of a marginal market 
where it only owned one station and had little hope of buying more to 
create the sort of clusters it prefers to operate (like KPDQ AM/KPDQ 
FM/KFIS FM/KTRO FM in Portland).

The back story here is that Salem had already pulled its news-talk 
format (Bill Bennett, Dennis Prager, Hugh Hewitt, etc.) out of the DC 
market a year or so ago, when it flipped WABS 780 to religious talk as 
WAVA(AM). While that programming continued up the road in Baltimore on 
WITH, Salem was already heavily promoting the "NewsTalkDC.com" webcast 
as a way for DC-area listeners to hear the format. (The WITH signal 
doesn't get into the DC market, day or night, with any kind of 
listenability.)

So while Salem loses some over-the-air listeners by getting rid of the 
WITH broadcast signal, it keeps the webcast listeners in DC, and pockets 
some cash by selling the WITH license to WRBS, which will probably move 
the religious spoken-word half of its programming to 1230 and turn 95.1 
into full-time contemporary Christian music.

s
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