Re: [IRCA] XETRA! XETRA!

["Tim Hall" <timhall1@xxxxxxxxx>]

Since the format change, I have heard them ID in Spanish as XTRA, not
XERA.  For the last 30+ years they always used to ID in Spanish as
XETRA but now they are skipping the "E".

Rosarito Beach is just south of Tijuana.

73, Tim Hall

On 2/19/06, Glenn Hauser <wghauser@xxxxxxxxx> wrote:
> ** MEXICO. 690, Rosarita, XERA 2/13 0200 [EST]. Good signal on car radio in
> Anaheim CA with nice ID in EE on the hour. "This is XERA 690 AM, Rosarito,
> Baja
> California", then ID in Spanish "ésta es equis eh erre ah, seis novente ah
> emme, Rosarita, Baja California Meh hee co". Call change ex XETRA. Those
> were
> good call letters while they lasted! (Robert Wien, CA, IRCA Soft DX Monitor
> Feb
> 18 via DXLD)
>
> End of an ERA, so to speak. Axually, XETRA used to be printed as X-TRA with
> the
> hyphen, if you looked closely, a tiny capital E. So XERA might be equally
> unofficial. I sure thought those calls applied somewhere else in Mexico, but
> maybe not at the moment, or there has been a quick shuffle. Oh, oh, as I
> suspected, it is now billed as XTRA, not XERA, as on its website
> http://www.wradiousa.com/ linked from Fred Cantú`s Baja page
> http://www.mexicoradiotv.com/listbaja.htm
>
> As for the location, I just had a look at my Rand McNally atlas, which has a
> crummy undetailed map of Mexico all on one page, just like New Mexico and
> many
> other single US states which get one page (some get two-page spreads or even
> more), and the only Rosarito shown in BCN is way down next to the BCS
> border,
> the first town north of it some 35 km, or is that miles? Surely way too far
> from the San Diego market. So is there another Rosarito up near Tijuana, or
> is
> it really Rosarita --- Robert has the latter spelling 2 to 1. It won`t do
> any
> good to consult the WRTH 2006, which only mentions Tijuana for the 690
> station,
> and of course all the lower-frequency Mexicans are missing from the
> Mex/Central
> America/Caribe MW frequency list, and has not been rectified on the website.
> Cantú also just puts it in Tijuana/Los Ángeles (Glenn Hauser, OK, DX
> LISTENING
> DIGEST)
>
> Rosarito is about 15 miles south of Tijuana along the Highway 1-D Toll Road.
> FCC and Industry Canada's database shows XERA on 760 kHz in San Cristóbal,
> Chiapas. Unless there was a call sign swap, I would think that the
> Tijuana/Rosarito station is still XETRA. I see no logical reason why W would
> change the call to XERA anyway. Which brings up an interesting question. How
> often do Mexican call signs change in areas not along the US border? It's
> sad
> to see XETRA in English go away. This is a station that I grew up on when I
> lived in So. Cal. and it was "The Mighty 6-90" (Rich Eyre, REC Networks,
> Tempe
> AZ, DX LISTENING DIGEST)
>
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