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What about "stunt" formats? These feature oddball
content (e.g., nothing but cows mooing or non-stop Kingston Trio
songs) designed to draw attention to the frequency in order to grease the
skids for the permanent format. Do these count? From: irca-bounces@xxxxxxxxxxxxxxxx [mailto:irca-bounces@xxxxxxxxxxxxxxxx] On Behalf Of Radiofldude@xxxxxxx Sent: Wednesday, February 01, 2006 3:27 PM To: irca@xxxxxxxxxxxxxxxx Subject: Re: [IRCA] Shortest lived radio format..... 65 hours as a spanish station
6:15 october 31st (monday) to 11:15am january 3rd
wtir 1300
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