Re: [IRCA] Radio Needs to Serve Listeners...Not Wall Street
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Re: [IRCA] Radio Needs to Serve Listeners...Not Wall Street



The problem is that each of those additional streams requires programming,
which costs money no matter how many corners get cut. Plus, those streams
will have to focus on relatively nichey audiences. So unless the station
picks the right niches and doesn't overspend on them, the additional streams
are no license to print money.

-----Original Message-----
From: irca-bounces@xxxxxxxxxxxxxxxx [mailto:irca-bounces@xxxxxxxxxxxxxxxx]
On Behalf Of Patrick Martin
Sent: Tuesday, September 27, 2005 7:41 PM
To: Mailing list for the International Radio Club of America
Subject: Re: [IRCA] Radio Needs to Serve Listeners...Not Wall Street

Eric,

The story I hear from CEs, GMs, etc, the bottomline, MONEY. That is all that
really matters and how to make more. That is why IBOC is being pushed, more
streams of audio makes more  money. We aren't a Capitolistic country for
nothing! 

Patrick

Patrick Martin
Seaside  OR
KAVT Reception Manager

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