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Re: [Swprograms] Digital radio news
- Subject: Re: [Swprograms] Digital radio news
- From: Kevin Anderson <k9iua@xxxxxxxxx>
- Date: Thu, 9 Jan 2014 13:23:15 -0800 (PST)
On Thu, 1/9/14, David Goren <shortwaveology@xxxxxxx> wrote:
> Is there a prohibition for stations
> to lease their HD-2 and HD-3 in a manner similar to FM
> subcarrier stations? Otherwise, that could be a model.
I don't believe there is an FCC regulation that would deny this possibility, which means it is more flexible than second-channel audio. However, a station will have license expenses with iBiquity, the licensed owner of the technology. For sure you'd have issues of annual costs/fees for technology licensing, which I believe is 3 % of the incremental net annual revenue on digital content.
Here in Iowa, our statewide public radio network, Iowa Public Radio, has three programming streams. They've started to use the HD-2 channel on some of the transmitters to send a second stream instead of investing in an entirely different frequency.
I personally would only use digital AM/FM if I am GIVEN a receiver, as otherwise I wouldn't spend the money.
Kevin Anderson
Dubuque, Iowa
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