[Swprograms] Question: What percentage of adult Americans get news via cell phone?
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[Swprograms] Question: What percentage of adult Americans get news via cell phone?



Not exclusively via cell phone but as one of their outlets...

Answer:  36%.

What information are they getting?  1) Weather [I guess that counts as a type of 'news']; 2) Current affairs

Q2:  What percentage of adults get news from both online and offline sources?

Answer:  60%

Q3:  How many different types of media do people use?

Answer:  47% of people use 4 to 6 types of media on a typical day.

Source:  Pew Research Center

Details:  http://www.mcall.com/news/local/all-pew-news-survey-030110,0,1239535.story

One has to believe that International Broadcasters look at statistics like this to help them figure out what media they need to use in order to reach Americans.

Richard

--
Richard Cuff / Allentown, PA  USA

International broadcasting / shortwave blog:
http://www.intlradio.blogspot.com
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