[Swprograms] Sirius Canada pledges to boost French content
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[Swprograms] Sirius Canada pledges to boost French content



Things continue to heat up on the Canadian satellite radio front.

Sirius has committed to a 4th French channel - equalling the number of English channels.

Meanwhile XM's Canadian initiative, CSR, hired a major Quebec music personality to handle its French programming.

Both moves are to head off any Cabinet-level repeal of the CRTC decision.  That repeal needs to happen by September 14th or the repeal option goes away.

See http://www.theglobeandmail.com/servlet/ArticleNews/TPStory/LAC/20050901/RSIRIUS01/TPBusiness/Canadian or http://tinyurl.com/bhhev if that URL is mangled.

Richard Cuff / Allentown, PA USA

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