[Swprograms] Re: [ODXA] podcasting article

[Richard Cuff <rdcuff@xxxxxxxxx>]

I agree that it's interestting -- as long as it's well-produced.

There is talk about the capability of converting text to speech for
audio versions of other specialized media currently produced in text.

The only problem with them is that they're boring and uninteresting. 
Well-produced "audio" -- raddo, if you prefer, has the capability to
be different.

Meanwhile, a three-hour-old newscast -- if it's something like the
BBC's "Newshour" or the CBC's "World At Six" -- can still be fresh if
the newscast is built on in-depth analysis.

Richard Cuff / Allentown, PA  USA



On Thu, 24 Mar 2005 09:56:31 -0500, Eric Floden <ericf@xxxxxxxxxxx> wrote:
> 
> very good article in yesterday's Globe & Mail on podcasting
> http://www.theglobeandmail.com/servlet/ArticleNews/TPStory/LAC/20050323/POD2
> 2/TPEntertainment/?query=gill
> likely only available 6 more days
> 
> an excerpt (note second paragraph):
> For several months now, The Dawn and Drew Show has been the number-one show
> on Podcast Alley's listener ranking. The show is produced by a married
> couple who live on an old farm in rural Wisconsin. Several times a week,
> they plop down on the couch and regale the podcast world with inane banter
> about Drew's flying club or what they're having for dinner (last week, it
> was hash brownies).
> 
> "It's oddly compelling," says Maffin. "Believe me, I have searched my soul
> and wondered why I listen to this so religiously. There's something about
> the spontaneity and unscripted nature of the shows that has allowed it to
> flourish. It harkens back to the spirit of old-time radio when everyone was
> live, informing the art form as they went along.
> 
> "In last 30 or 40 years, radio has found its voice and spirit," he
> continues. "But it sometimes has a certain formulaic quality to it.
> Podcasters are experimenting with new content and narrative arcs. This is
> going to change the form of radio because most podcasters don't know there's
> a right way -- or a wrong way -- to do it."
> 
> Podcasting is unlikely to ever make conventional radio obsolete. "No one
> would want a podcast newscast if it's three hours old," says Maffin. But he
> nevertheless believes there is huge commercial potential for sponsors and
> specially packaged programming once podcasting becomes easier to navigate.
> 
> "Imagine you're a corporate tax attorney. You don't have a lot of time, but
> you have to stay up-to-date with Canadian jurisprudence. What would you be
> willing to pay to have a daily, customized radio show on Canadian tax law?
> Radio can't provide a show like that. There wouldn't be enough listeners.
> But if you could get 1,000 Canadian lawyers to pay 15 bucks a month for a
> well-produced, entertaining show that they can listen to on their commute to
> work, I would be willing to eat my own shoe if less than 90 per cent signed
> on."
> 
> 
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