[Swprograms] Re: Help VoA's Talk to America!

["Mark Hawkins" <mark@xxxxxxxxxxxxxxxxxxxxxxxxx>]

Sergei wrote " On Feb.10 the VoA's phone-in show Talk to America hasn't
received a single call. In the end, TTA's host Doug Bernard said that the
show has been on the air for 9 or 10 years and that the amount of phone
calls received just keep dropping."

Personally I'm not surprised. The VOA has been cutting shortwave frequencies
to Europe, the Middle East and North Africa over that period and has an
unusable satellite presence in Europe. Those are the areas where listeners
who are confident enough in English to join in a phone in tend to live.

"Talk to America" (a bit of a misnomer really) is not an ideal format for
the type of station the VOA English service now is. The VOA should be
studying what the Radio Netherlands English service does because this is the
market segment VOA is now in.

Mark Hawkins
London
England

(Back to lurking after this years post .....)

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