[IRCA] All digital radio looking very doubtful for UK

[BARRY DAVIES <barry.davies25@xxxxxxxxxxxxxxx>]

This item from the MWC group.





Best wishes




Barry :-) 

--- On Fri, 29/7/11, mwneditor <mwneditor@xxxxxxxxxxxx> wrote:


From: mwneditor <mwneditor@xxxxxxxxxxxx>
Subject: [mwcircle] UK radio news
To: mwcircle@xxxxxxxxxxxxxxx
Date: Friday, 29 July, 2011, 17:03


The digital rebellion: Radio revolution threatened as analogue sets outsell
DABs three to one
By Paul Revoir

29th July 2011

Digital radio switchover plans are facing a new crisis after it was revealed
that three analogue sets are still being sold for every one which has the
new technology.

With millions continuing to buy traditional sets the 'aspirational' target
of 2015 to move all major stations off FM and AM and on to digital looks
even more unlikely.

The true scale of public apathy emerged in a report from communications
regulator Ofcom which revealed that only 1.9million digital radios were sold
in the year to the end of March 2011. This compares with 6.6million analogue
sets.

Daily Mail



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