Re: [IRCA] KWFM 1450 format change

[Larry Stoler <lstoler99@xxxxxxxxxxxxx>]

I agree, Scott but if they are going to do this format and do it right, it 
will require more than just playing a bunch of comedy routines over and 
over.  If they do just that, the audience will grow tired of what they're 
hearing and leave.

I could go further with this topic and my feelings about the typical talk 
station going to FM but since this is primarily a DX list, i will reserve my 
comments for another place.
Larry

----- Original Message ----- 
From: "Scott Fybush" <scott@xxxxxxxxxx>
To: "Mailing list for the International Radio Club of America" 
<irca@xxxxxxxxxxxxxxxx>
Sent: Thursday, January 27, 2011 8:58 AM
Subject: Re: [IRCA] KWFM 1450 format change


> Larry Stoler wrote:
> > We'll see how long this format lasts.  Not long in my opinion.
> > Larry Stoler
>
> You may be right, Larry. All-comedy formats have been tried plenty of 
> times before and have never caught on...yet.
>
> But for those of us rooting for AM radio's survival (and on this list, 
> that's all of us, I think), it seems to me we *should* be rooting for 
> quirky formats like this to succeed.
>
> Remember that the "staple" formats that have kept AM aloft for the last 
> couple of decades, sports and talk, are increasingly migrating to FM. (We 
> just got another example of that in Boise yesterday, where Citadel pulled 
> the plug on top-40 KZMG 93.1, flipping it to a simulcast of sports KTIK 
> 1350.)
>
> So anything like this that's more than just giving up and simulcasting 
> with an FM or leasing time out to doller-a-holler programmers is probably 
> a good thing, at least compared to where AM radio could be going 
> elsewhere.
>
> s
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