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Re: [IRCA] EBay to Broker Radio Ad Time
- Subject: Re: [IRCA] EBay to Broker Radio Ad Time
- From: "Craig Healy" <bubba@xxxxxxxxxxxxxxxxxxxx>
- Date: Thu, 07 Jun 2007 12:24:08 +0000
- Sensitivity: Normal
My original post was really quite tongue in cheek. However, were it possible to do what we need, I'd consider it.
Craig Healy
Providence, RI
-----Original Message-----
From: Scott Fybush [mailto:scott@xxxxxxxxxx]
Sent: Wednesday, June 6, 2007 11:06 PM
To: 'Mailing list for the International Radio Club of America'
Subject: Re: [IRCA] EBay to Broker Radio Ad Time
Just one problem...under the Bid4Spots model, you can't bid for specific
times or specific stations. All you can specify is a certain demographic
in a certain market at a certain cost per thousand. I'm not even sure
you can buy overnights specifically!
s
Joe Miller, AB8YP wrote:
> I'm game, as long as a few bucks doesn't involve first
> born male offspring.
>
>
> 73/Joe
>
>
> --- Craig Healy <bubba@xxxxxxxxxxxxxxxxxxxx> wrote:
>
>>> Through a partnership with closely held
>> radio-advertising start-up
>> Bid4Spots
>>> Inc. of Encino, Calif., eBay will let more than
>> 2,300 radio stations
>> auction
>>> off airtime to advertisers through the eBay Media
>> Marketplace, a Web site
>>> that eBay is currently using to try to broker
>> cable-television ads. EBay
>>> plans to take a cut of the fee paid by
>> advertisers.
>>
>> So, we take up a collection and buy time at 3am for
>> a short DX test on some
>> station in a hard to hear state. Anyone want to
>> donate a few bucks to the
>> cause?
>>
>> Craig Healy
>> Providence, RI
>>
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>
>
>
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Opinions expressed in messages on this mailing list are those of the original contributors and do not necessarily reflect the opinion of the IRCA, its editors, publishing staff, or officers
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