|
In the rated markets, stations are enormously listener
driven, with constant and ongoing local research to find out the perception of
existing formats, the viability of new formats and the specific songs and
talent to use. Some stations spend several hundred thousand dollars a year
talking to listeners to find out what they want on the radio. No station group of any size is in any danger of going
bankrupt. All have cash flow to service any debt they carry, and some carry
very limited debt. For example, the debt to equity ratio of Clear Channel is
LESS than that of General Electric, one of However, we do have concern for the owners of the
companies… as this is a business and is supposed to make money. Most of
the owners are not on Wall Street, but on Main Street as these companies are
mostly owned by Mutual Funds, retirement plans, 401/k plans and insurance
companies, not a few wealthy individuals. From: irca-bounces@xxxxxxxxxxxxxxxx
[mailto:irca-bounces@xxxxxxxxxxxxxxxx] On
Behalf Of N0UIHEric@xxxxxxx The
industry needs to worry about serving the listener, not the suits on Wall
Street. With all the format changes happening, they really don't care about the
listener. It's a race of who will land in Chapter 11 first. 73,
Eric (N0UIH) |
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