[IRCA] Re: Survey Ineligible
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[IRCA] Re: Survey Ineligible



I think its more an issue of MBA Marketing people who think they are the only ones who have a grasp on the situation.
 
Mike (I don't like marketing people) Hawkins


Stephen Hawkins <ng0g@xxxxxxxxx> wrote:
dkk,

On Wednesday 09 February 2005 20:18, The Kaskey Family wrote:
> Last night I received a phone call from a gent doing a survey about
> 'Radio Stations'. I thought, "Aha, a chance to put in my 2 cents worth"
> and bade him go on. The first question he asked was my age. Being
> honest (but stupid) I told him "70". I was then informed (politely)
> that what they were looking for was people between 18-34 & did I have
> anyone in the household in that age bracket.

Perhaps that is one of the reasons that broadcasting has become so boring.
The NAB thinks that nobody listens to the radio that is not 18-34 years old.

Steve
--
73 49 111 01001001
Stephen Hawkins NG0G
ng0g@xxxxxxxx


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