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[DX] Radio Finlandin asia
Hei,
en ole ehtinyt kiireiltäni asiaa hirveästi pohtia ja listan viestit olen
lukenut erittäin kursorisesti. Tässä kuitenkin asiaa sivuava poiminta Radio
Nederlandin osalta.
73
RV
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Survey shows Dutch abroad value Radio Netherlands
>From a recent survey conducted for Radio Netherlands by Dutch market
research company The Choice, it's clear that the Dutch abroad appreciate the
service provided by Radio Netherlands. The average respondent gave the Dutch
international service a rating of 7.4. Approximately one in four Dutch
people listen to Radio Netherlands during their stay abroad. The existence
of the international service is considered by 72% of the respondents as
(very) important.
Acting Director General Jan Hoek is satisfied at the outcome. "These great
figures are a boost for Radio Netherlands. After a period of reorganisation,
it is good to know that the Dutch people value us so highly."
The number of Dutch holidaymakers listening to Radio Netherlands has
increased recently after a slight fall end at the end of the 90's. "We can
see that holidaymakers find it important to have short summaries of Dutch
and international news, background and service information. Moreover many
holidaymakers tune into us for coverage of sporting events", said Jan Hoek,
who added "Radio Netherlands cooperates editorially more and more with the
domestic public broadcasters. The 7.4 is therefore indirectly also for our
colleagues."
Today Radio Netherlands officially launches a major publicity campaign here
in the Netherlands in which well-known Dutch personalities give their
personal endorsement of the service we provide. This will run through the
summer and will hopefully help boost listening figures amongst Dutch
holidaymakers. Similar initiatives have proved very successful in the past
for stations such as the BBC and Deutsche Welle. If you're visiting the
Netherlands this summer, you may well see some of our posters.
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